These are the most clicked-on cannabis jobs in Canada

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The cannabis industry may be having growing pains, but that’s not stopping job-seekers from searching for their place.

Indeed Canada, a website that aggregates job openings, shared its most clicked-on jobs with The GrowthOp. The job search engine evaluated data from Jan. 20, 2019 to Jan. 20, 2020, and looked at titles that involved “cannabis,” “budtender” and “marijuana” as the search terms.

“A greater share of job-seeker interest in Ontario is directed toward production-related roles, while retail jobs capture a larger share of cannabis-related clicks in Alberta and B.C.,” said Brendon Bernard, Indeed Canada economist. “This likely reflects a larger footprint among major licensed producers like Canopy Growth in Ontario than elsewhere. However, the pattern could change somewhat as brick-and-mortar retailers expand operations in Ontario.”

Retail roles include sales associates and representatives, budtenders, ‘educators’ and store managers. Production-related roles include growers, technicians, trimmers, and quality assurance analysts. With the exception of Quebec, the results look at trends across the country, especially some of the largest provinces like Ontario, Alberta and B.C.

Indeed Canada revealed it garners 6.6 million unique visitors on the site per month. By comparison, clicks on customer service representative jobs accounted for more than 22 thousand clicks per million on the site over the past year — about 2.25 per cent of all clicks.

The top cannabis jobs, ranked by clicks per million, are:

  1. Sales Associate (84)
  2. Marijuana Budtender (43)
  3. Grower (41)
  4. Technician (36)
  5. Quality Assurance Analyst (28)
  6. Educator (26)
  7.  Sales Representative (26)
  8.  Trimmer (25)
  9. Store Manager (24)
  10. Customer Service Representative (22)

While it’s becoming a challenge for cannabis CEOs to hold on to their jobs, the search data reveals a trend that leans towards acquiring transferable skill-set.

“It’s always important to build your resume to highlight the transferable skills and your background that would be applicable to the job,” advises Alison McMahon, CEO of Cannabis At Work. “Say if an applicant has done quality assurance in the pharmaceutical industry or a food production environment, really highlighting some of the skills they might have done in the area such as sanitation, or various types of microbial testing — things that we see done in a cannabis production facility as well.

“I also think including a concise statement in a cover letter about what the person’s interest in the cannabis industry and why they are personally interested in the role can go a long way because often people’s cover letter is so generic,” adds McMahon.

Focusing on transferable skills may come in handy as cannabis-related jobs are still a small share of Canadian job-seeker activity.

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