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Thousands more pot shops needed to end illicit market: Fire & Flower CEO

Canada needs to open as many as 4,000 cannabis stores, more than triple the current number of licensed outlets, if policymakers want to eliminate the illicit market, according to the head of one of the largest marijuana retailers in the country. 

Trevor Fencott, chief executive officer of Fire and Flower Holdings Corp., said that Canada would need to mirror what other legal markets such as Colorado have done to compete directly with the illicit market, where one cannabis store would be open for every 10,000 people served. That would result in Canada needing to open about 3,500 to 4,000 cannabis stores.


Health Canada weighs in on celebrity affiliations with pot brands

Celebrity affiliations with marijuana products have come under scrutiny from Health Canada as the regulator recently warned Organigram about concerns it had with the company’s Trailer Park Buds cannabis brand. 

According to Marijuana Business Daily, Health Canada contacted Organigram regarding the brand which features packaging and label designs based off those of the popular TV show Trailer Park Boys. 

Organigram decided to change the line’s branding and logo after reviewing the issue with Health Canada.


Some Canadian cannabis producers are growing outdoors, where the light is free

A planting machine crawled along the 100-acre Good Farm in Brant County, Ont. on a sunny June day, dropping seeds into the soil in the middle of the COVID-19 pandemic.

Behind the wheel was an employee of 48North Cannabis Corp. one wouldn't usually expect: chief executive Charles Vennat.

"I joked with my team that I was the most expensive farmhand in southwestern Ontario," said Vennat, who professes to keeping a pair of hiking boots in his car trunk for such impromptu jaunts.

"I've always had the leadership philosophy that you should never ask anybody to do a job in your company that you would not want to do yourself."


We ranked Canada's cannabis-friendly provinces from worst to best

Canadians are clearly in love with cannabis, but not all provinces were created equal when it comes to permitting pot. While the historic Cannabis Act applies to all provinces, the rules around distribution and consumption fall to the provinces — and municipalities have some say on it, too.

That’s why for Canada Day, The GrowthOp takes a look at the growing industry from coast-to-coast — crunching the data on price, consumption habits, number of stores, public consumption options and the ability to grow at home — to find out which provinces are rolling out the red carpet for weed and which are still warming up to the country’s second favourite leaf.

Here are our findings.


What's in a name? Canadians ignoring pot branding, survey finds

It's been almost two years since Canada legalized cannabis and pot producers have spent millions of dollars marketing their wares in the hope that consumers would know their Tweeds from their Trailblazers. 

Most of that money may have been completely wasted, according to a new survey that looks at how well Canadians can identify some of the brands available at legal pot shops across the country. 

The survey, published by Brightfield Group, polled 3,000 Canadians in the first quarter of the year. It found that brand awareness remains low, which is confusing consumers and resulting in "decision fatigue." Roughly two out of every five respondents said they were aware of Canopy Growth Corp.'s Tweed brand, while 17 different brands had less than 20 per cent name awareness.


Nearly Five Tons of Pot Seized At Canadian Border

Customs officials seized nearly five tons of cannabis last week from a truck that was attempting to cross into the U.S. at the Peace Bridge Port of Entry on New York’s border with Canada, federal law enforcement officers announced on Monday. The seizure is the third large pot bust this month at the border crossing that has seen an uptick in smuggling via commercial vehicles since travel restrictions called in response to the COVID-19 pandemic were put in place this spring.


Canada's hidden cannabis gems: A cross-country tour of lesser-known landmarks

The pandemic might have grounded your vacation plans overseas but that doesn’t mean you can’t explore your own country this summer and discover under-the-radar sites ideal for the adventurous Canadian cannabis fan.

That’s why we’re looking beyond the obvious hotspots, like Vancouver’s Vansterdam strip, to list a few hidden gems and lesser-known landmarks for the curious and intrepid traveller.

Perfect for a chill road trip or a fun read in the park, this guide features one notable place to visit in each province, from historical stoner sites to jaw-dropping glassware stores to gorgeous smoke spots.

Here are our picks.


Aurora Cannabis’ $1.94 Billion Mistake Just Got Worse

Aurora’s cost-cutting effort resolves one problem but exposes another.

Aurora tries to backpedal to profitability

At this time last year, Aurora Cannabis was still widely viewed as the kingpin of marijuana. Although it didn’t have Canopy Growth‘s cash pile, it had 15 production facilities that, if fully operational, could produce more than 650,000 kilos of cannabis a year.


Canadian firm raises $3.3 million to develop hemp cleaning wipes

Bast Fibre Technologies Inc. (BFTi) of Canada said it has sold $3.3 million (CA$4.5 million) worth of equity to Natural Products Canada (NPC) to finance trials and start production of hemp-based, compostable cleaning wipes.

Bast Fibre’s Chairman and CEO Noel Hall said the company hopes to capitalize on the trend toward elimination of single-use plastics and address the environmental problems caused by non-biodegradable synthetic wipes.


Cannabis company Canopy Growth signs deal to amend Acreage Holdings deal

Canopy Growth Corp. is shaking up its Acreage Holdings Inc. acquisition deal because of "broader market and economic factors."

Smiths Falls, Ont.-based Canopy signed an agreement in April 2019 to takeover the New York company if cannabis production and sale became federally legal in the United States.

The deal would help Canopy deepen its international opportunities and involved the company agreeing to pay 0.5818 of its share for each Acreage share.

As part of the changes, which include an up-front payment for Acreage shareholders and certain convertible security holders totalling US$37.5 million or about 30 cents US per share, Acreage shareholders will receive 0.7 of a fixed share and 0.3 of a floating share for each Acreage share they hold.


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